Legal & Preferences | Genuine Emotion Engine

Marketing Preferences

If you join Early Access or choose to receive updates from Genuine Emotion Engine, we may contact you about Gee, product progress, launch updates, invitations, and relevant news connected to the platform.

You can ask to stop receiving marketing communications at any time by contacting us using our Contact form.

Sending us a general contact message does not automatically place you on the Early Access list unless you explicitly choose that option.

Privacy & GDPR

Genuine Emotion Engine aims to handle personal data responsibly, transparently, and in line with applicable UK data protection law, including UK GDPR and the Data Protection Act 2018.

Depending on how you interact with the site, we may collect information such as:

name
email address
contact form message content
early access signup information
technical information submitted for security and anti-spam purposes, such as IP address and user agent

We use this information to operate the website, respond to enquiries, manage Early Access, improve our services, protect the site from abuse, and prepare for future product, account, CRM, and subscription services.

We do not sell your personal data.

You may request access to the personal data we hold about you, request correction of inaccurate data, or ask for deletion where appropriate by contacting us using our Contact form.

Contact & Early Access Data

Genuine Emotion Engine currently uses its own website forms and database systems to manage contact enquiries and Early Access signups.

Information submitted through the website may be stored in internal CRM-style systems so we can maintain a consistent record of interactions, preferences, enquiries, and signups.

This helps us avoid fragmented records and supports a more consistent and respectful experience as the platform develops.

Cookies & Analytics

Genuine Emotion Engine uses a limited set of cookies to support functionality and, where consent is provided, to understand how the website is used.

We do not use cookies for advertising, cross-site behavioural profiling, or third-party advertising networks.

How cookies are used

We currently use cookies for two main purposes:

1. Functional website behaviour

If you accept cookies, we may store cookies that remember how you interacted with the Early Access modal. For example:

if you complete the Early Access signup form, we may store a cookie so the modal does not automatically appear again in that browser
if you close the Early Access modal without signing up, we may store a cookie so it does not automatically reappear for a short period

2. Analytics (optional)

We use Google Analytics (GA4) to understand how visitors use the site, including page views, general usage patterns, and aggregated interaction data.

Analytics is not enabled by default. It is only enabled if you explicitly click Accept on the cookie banner.

Your choices

When you visit the site, you may see a cookie banner with three options:

Accept — enables analytics and allows functional cookies to be stored in your browser
Reject — analytics remains disabled and no optional cookies are stored
Not Decided Yet — analytics remains disabled and no optional cookies are stored

If you reject cookies, choose not to decide, or do nothing, analytics remains disabled.

In those situations, the Early Access modal may appear again on future homepage visits, because the site is not able to remember your previous interaction.

Early Access modal behaviour

If you accept cookies and complete the Early Access form, the site may store a cookie so the modal does not automatically appear again in that browser.

If you accept cookies and close the Early Access modal without submitting the form, the site may store a short-lived cookie so the modal does not automatically reappear for a limited period.

Google Analytics

If you accept cookies, Google Analytics may set cookies such as _ga to help distinguish users and sessions.

These cookies are only enabled after consent has been given.

For more information about Google’s privacy practices, see Google Privacy Policy.

Website Terms of Use

By using this website, you agree to use it lawfully and in a way that does not damage, disrupt, misuse, or attempt to gain unauthorised access to the site or its underlying systems.

All content on this website, including copy, branding, design, graphics, product concepts, and related materials, is owned by or used with permission by Genuine Emotion Engine and/or Dashboard My Life Ltd unless otherwise stated.

You may view and use the site for general informational purposes, but you may not copy, republish, redistribute, or commercially exploit content without permission.

We may update, suspend, withdraw, or change parts of the website at any time as Gee and the surrounding platform continue to develop.

Availability & No Warranty

We aim to keep the website accurate, available, and useful, but we do not guarantee uninterrupted availability, complete accuracy, or that the site will always be free of errors, omissions, or vulnerabilities.

The website and its content are provided on an “as is” and “as available” basis, to the fullest extent permitted by law.

Future Accounts, Subscriptions & Services

Genuine Emotion Engine is building towards a broader Gee platform that may in future include user accounts, subscriptions, software services, hardware integrations, and related features.

If and when those services go live, additional terms, privacy information, billing information, and user account policies may apply.

Updates to This Page

We may update this page from time to time as the Gee platform develops, particularly as we introduce Early Access workflows, CRM processes, subscriptions, user account features, and consent controls.

Last updated: 21 April 2026

Legal information, privacy, cookies, and marketing preferences